SHORT FORM THAT SELLS AND BRANDS

2020 Direct Short Form spots are crafted around two DRTV success principles: they have to break through the clutter to attract a target audience, and they must achieve response objectives while lifting brands. In short, they must sell. To this end, our one- and two-minute spots deliver remarkable results - especially when used in a cross-channel integration campaign.

Short Form DRTV is a very powerful medium for a large variety of products. Short Form DRTV is used not just a stand alone commercial, but also to drive retail sales, fortify web presence, launch new products and to generate leads. 2020 Direct has created, produced, and launched many successful 60 second spots for a wide range of products.